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Kick Start Your Sales Process

Cloud-based solution to manage your sales pipeline with an up-to-the-minute
view of your entire sales funnel on a clean,visual Dashboard.

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A Complete Sales Automation Solution

Track your sales process from marketing campaign, lead generation, Project successfully awarded to the point of maintaining repeat and referral business.

Track opportunities

You can capture the clients that have begun a conversation for a project and capture the movement of as they move through the sales process with an interactive Kanban type drag and drop layout..

Manage Repeat

Once a client project is awarded, you can capture the repeat and referral business potentials coming from them and maintain an ongoing relationships. This also provides an interactive drag and drop Kanban card layout.

Validate Prospects

You can define the marketing process flow and capture the movement of prospects as they move through the marketing process with an interactive Kanban type drag and drop layout.

Determine Accounts

You can determine what are the possible accounts with a prospective client. Here you can also see a geographical distribution of the accounts on a google map interface.

Capture Contacts

You can capture the details of the different contacts that are associated with an client account.

Manage Referrals

Maintain repeat and referral business pontentials with the existing clients by capturing the flow sales flow through a interactive kanban drag and drop interface.

Create Campaign

You can create campaigns to target prospective market segments in terms of industrial domain specialisation and geographical preferences.

Generate Leads

You can capture and update the the details of leads of your prospects and mark them as active or inactive as being a hot lead or otherwise.

CEO Agenda

CEO Agenda

The main source of advantage in the business comes from the business leaders's unique way of thinking and doing things. Organisations are often like photo copies of their business leaders. Have you created a custom software that reflects your unique way of thinking and doing business?


Technology is a magnifier. It loudly highlights both what is brilliant as well as the gaps in the processes. Dynamic business leaders are not intimidated by gaps but embrace the transparency and visibility of information to create a adaptive fast paced enterprise.


You should not use custom software everywhere in the business but only in those processes that are very special and unique to your business and which make you superior and specialized compared to the competition.

Click here for custom software checklist

Lab on Hire

Lab on Hire

We have great respect for innovative product development enterpreneurs who risk time and capital to make technology accessible to the masses. Option Matrix serves as an offshore development partner for product companies around the world with tremendous enthusiasm and pride


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